Eclipse successfully produced the visionary WWD Retail 20/20 that brought together the titans of the fashion industry for the industry leading summit.
Fashion executives from brands including Ralph Lauren, Calvin Klein and Estée Lauder came together at London’s Wellcome Collection on 27 June, for the annual event that is hailed as the global voice of authority for women’s and men’s fashion, retail and beauty communities as well as consumer media.
Themed ‘The New Store Experience’, this year’s WWD 20/20 Retail explored transformative innovations, new technologies and in-store experiences.
Eclipse, which has successfully delivered the technical production of the London summit since 2015, provided a full service to WWD from venue finding to designing, fabricating and installing custom scenic elements.
It’s ten-strong crew cleverly created the perfect imaginative backdrop, accompanied by audio-visual production, to allow event goers to be fully immersed in the forward-thinking discussions focused on the convergence of digital and physical retail.
Commenting on the success of the event, WWD highlighted the importance of its relationship with Eclipse as a key factor. Being based in New York they implicitly trust the team to plan and deliver all aspects of the event.
Jamie Castle, sales and marketing director for Eclipse, said: “The WWD Retail 20/20 is a favourite event for the Eclipse team as it allows us to showcase the range of talent and creative ability within the team to deliver seamless event production from all angles.”